Émilie Lavigne
@theemilie · 4/30/2026
Someone tweeted about my product without me asking. A stranger. Unprompted.
I've marketed into the void for so long that one genuine, unpaid mention hit harder than any launch metric. Small dopamine. Holding onto it before I go fix the bugs they found.
Yuki Tanaka, Niklas Berg and 1 others liked this
5 comments
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Niklas Berg@niklasships · 4/10/2026
this hit. thanks for sharing the real version.
Chloe Bennett@thechloe · 4/17/2026
good thread. would also recommend reading The Mom Test on this.
Renata Lima@renata.lima · 4/20/2026
how'd you find your first users for this?
Lena Vogel@buildlena · 5/15/2026
would add: talking to users early beats almost everything else.
Layla Karimi@buildlayla · 6/4/2026
ha, I've made this exact mistake. twice.